OCTIONAGENCY

Proposal:
BBLC

Engineered for attention. Crafted for legacy.

Two agency pricing options for Blockchain Loyalty Corp., scoped to market the products, protect the uplisting path, and build operating substance.

Prepared for
Board & Executive
Blockchain Loyalty Corp. (OTCID: BBLC)
Date
August 2026
Entity
Oction Consulting and Marketing Inc.
Status
Proposal | Confidential
01
The situation

This is not an awareness problem.

BBLC already generates visibility. The InfernoGrid announcement syndicated to Globe and Mail, Morningstar, Nasdaq, StockTitan and a dozen aggregators. The stock is at ~$0.03 with a 30x annual trading band.

What is missing is verifiable substance per unit of announcement: four platforms in roughly twelve months, two held at 19.9%, trailing revenue of $594. More announcements of the current type will lower the multiple, not raise it.

The path that protects value is therefore product demand generation, disclosure hygiene and OTCQB eligibility work. The path that destroys it is paid investor promotion, which under OTC Markets' published Stock Promotion Policy can deny the OTCQB application and reopen the Shell Risk question.

We will market the products harder than a conventional agency. We will not market the stock.

02
Two options

Both include Phase 0. The difference is media weight.

Phase 0 is a four-week compliance triage and is a prerequisite to either option. It fixes the assets before any paid traffic is pointed at them.

Option A

Foundation

CAD 37,500 / month

Full six-workstream program at standard media weight. Best for establishing baseline unit economics before scaling spend.

  • All six workstreams in scope
  • CAD 12,505 / month working media included
  • Secondary newsletter placements
  • Starter Reddit Ads footprint
  • LinkedIn document ads for Capistral
First invoice including Phase 0: CAD 89,000 (Phase 0 CAD 14,000 + two months at CAD 37,500).
Option B | Recommended

Scale

CAD 52,500 / month

Same workstreams with doubled working media. Best once the product messaging is proven and the goal is customer acquisition velocity.

  • All six workstreams in scope
  • CAD 25,005 / month working media included
  • Primary newsletter placements (TLDR AI, The Rundown AI)
  • Full Reddit Ads coverage
  • Expanded LinkedIn paid for Capistral issuers
First invoice including Phase 0: CAD 119,000 (Phase 0 CAD 14,000 + two months at CAD 52,500).
Performance component

Either option carries a performance fee of [percentage to be agreed] of InfernoGrid and Capistral net revenue attributable to Oction channels, measured quarterly against tracked attribution, for twenty-four months from first revenue recognition. Oction proposes 10% as the opening position.

This is in addition to the monthly fee. It aligns us with real product revenue, not share price movement, and we do not accept compensation in BBLC securities or warrants.

03
Scope

Six workstreams

Every workstream is product-only. Nothing here targets retail investors, the ticker, or the share price.

01

Content

Reproducible benchmarks, technical posts, Capistral issuer guides, quarterly shareholder letters with hit/miss scorecards.

02

Syndication

Paid distribution to developer and AI/ML audiences. Destinations locked to infernogrid.com and capistral.com.

03

Press

Trade press built on benchmark data, plus factual wire distribution. No release without a third-party-verifiable fact.

04

X / Twitter

Product accounts for InfernoGrid and Capistral. Corporate posts published by a BBLC officer, never paid-amplified.

05

Reddit

Reddit Ads plus disclosed organic participation, within each subreddit's actual rules. No investor subreddits.

06

AI search

Entity markup, source-record correction, 40-query baseline across four engines, monthly scoring.

04
Phase 0

Prerequisite | CAD 14,000 fixed

Four weeks. Nothing in Options A or B is safe to run on top of the current asset base.

TaskDeliverableFee
Corporate deck remediationRemove regulator logo wall, label mockups, reconcile share count, fix 19.9% languageCAD 3,200
Press release remediationFix three pending releases: dates, brokerage framing, control-implying languageCAD 2,400
Web property audit & specFour properties; remove War Room widget and shareholder map; fix Orvexa brokerage copyCAD 2,800
Disclosure calendar buildLive OTCID obligations calendar; no cure-period filing risks flaggedCAD 1,800
Promotion auditSweep for existing third-party promotion; confirm-or-refute release drafted if neededCAD 1,200
OTCQB gap analysisBoard-ready report against seven v6 criteria with named owners and sequencingCAD 2,600
Phase 0 totalCAD 14,000
05
Commercial summary

Both options on one page

ItemOption AOption B
Phase 0 (one-off)CAD 14,000CAD 14,000
Core program, first 2 monthsCAD 75,000CAD 105,000
Monthly retainer after month 2CAD 37,500CAD 52,500
Working media included monthlyCAD 12,505CAD 25,005
First invoice totalCAD 89,000CAD 119,000
Performance fee[% to be agreed] of attributable InfernoGrid + Capistral revenue, quarterly, 24 months

Payment. Phase 0 in full on signature. Core program monthly in advance. Thirty-day termination for convenience by either party after month 2; working media commitments already placed are honoured.

Working media. Included at the stated amounts. Increases above those levels are billed at cost with no markup on prior written approval.

Excluded. Securities counsel, PCAOB audit, transfer-agent and OTC Markets fees, director recruitment, software and hosting, photography and video licensing, translation.

06
What we will not do

Non-negotiable exclusions that protect both parties

  • No paid investor-awareness campaigns, ads or placements.
  • No finfluencer, KOL or message-board activity.
  • No email blasts to purchased investor lists.
  • No compensation to Oction in BBLC shares, warrants or any instrument tied to share price.
  • No reputation suppression, de-indexing or dilution of accurate critical coverage.

These exclusions are structural, not stylistic. An agency paid in stock is paid in the very thing its output is meant to move. That conflict was described by the Supreme Court in SEC v. Capital Gains Research Bureau (1963), and it has produced enforcement outcomes against IR firms ranging from five-figure penalties to permanent penny-stock bars.

07
Next step

Thirty minutes, then Phase 0

We would like half an hour with whoever owns disclosure and whoever owns the platforms. We will walk the seven OTCQB criteria, show the AI-search baseline live, and take you through the compliance findings on the existing deck and sites, including the three items we would treat as blocking today.

If that lands, Phase 0 starts at CAD 14,000 and runs four weeks. The core program starts the day it clears.